The Power of the Print

As a photographer, I find myself taking anywhere between 500-1500 photos at a given event, depending on how long I’m there, and what’s going on.  I usually have no reason to get prints of my work, because they would just sit around in an envelope or a box somewhere.  I prefer to show my digital images on line (Facebook, Flickr, Smugmug, etc)..

However, prior to a recent shoot where I tagged along with some great muscle cars, I printed up a bunch of 8×10 prints and put them in an easy-to-carry portfolio.  When I committed to the shoot, I had one client who had committed to pay me for shots of his car.  When I arrived and met the other car owners, I introduced myself as a photographer.. I didn’t get an overwhelming response.. however, when I showed them my portfolio of 8×10 prints of other cars (primarily shots from a car show I had recently attended and from Sacramento Raceway), they were VERY interested.  I ended up getting 3 additional clients that day.

This past weekend, I went back to Sacramento Raceway to shoot the ‘NorCal Invasion‘.  Prior to getting all my gear set up, I walked around the pit area with my portfolio and a bunch of business cards.  I recognized one car from a shoot I did at Infineon Raceway last year and approached the owner.  I didn’t have a print of his car, but I did have my iPhone, and quick access to one of my online galleries.  I showed him my print portfolio that I was carrying around, and while he was looking at that, I pulled up an image of his car from Infineon on my phone and showed it to him.  He nearly fell over – he must have commented 3 or 4 times about how much he loved that shot of his car, and would want to order it.  By showing him what my final print products looked like, and an iPhone-sized image of his car – he could tell that a print of his car would look great.  That night at the racetrack, I made sure I got plenty of pictures of his car to add to my gallery for him… after speaking with him tonight, he’s very excited to order a bunch of prints in various sizes.

It just goes to show – that while our lives are becoming more and more digital every day (and I LOVE it!), there is still something VERY compelling about the power of a printed image that has much more impact than a picture on a computer screen.

This is the image of the guys’ car from Infineon that he loved so much.  It was one of my favorite photos from that weekend as well.. I was really happy to be able to find the owner of the car so I could show him the image I created… and then to see his reaction – priceless.  This is what being a photographer is all about!

NorCal Invasion at Sacramento Raceway

This past weekend, I went to Sacramento Raceway for some drag race photography.  We were all hoping for a HUGE turnout, but the crazy heat (and I think the high entry fees) kept a lot of racers away.  There was still a decent turnout, and some great race cars to photograph.  I got my usual spot right at the starting line where all the action (burnouts!) happen.. it was a hot day, and by the time I left, I smelled like race fuel, high-octane exhaust, and burnt rubber.  It was great!

Great night at the racetrack!

Went to Sacramento Raceway Park tonight to watch (and shoot) the grudge match races.. this is local guys/girls bringing their muscle cars, hot rods, imports, trucks.. whatever – out to the track to race for fun (and sometimes money).  Good turnout tonight, even with it being in the triple digits.  A great night to shoot some nice cars.

Link to my Smugmug Gallery

Sacramento Raceway photos

Great night at the track